As of June 2026, the new Rulebook on the Procedure for Resolving Disputes Arising from the Registration of National Internet Domain Names has entered into force, modernizing the framework for the protection of rights relating to .rs domain names. These amendments represent an important step toward more efficient dispute resolution and further alignment of the Serbian system with international practices in the fields of intellectual property and domain name protection.

A More Efficient Procedure and Greater Alignment with International Standards

One of the most significant changes is that, as a general rule, disputes will be decided by a sole expert, while a panel of experts will be appointed only upon the request of one of the parties to the proceedings. This approach is intended to shorten the duration of proceedings, reduce costs, and facilitate faster decision-making, following a model that has long been established in international domain name dispute resolution practice.

The new Rulebook also introduces terminological changes that more accurately reflect the legal nature of the procedure. Instead of terminology traditionally associated with arbitration, it now uses terms such as “sole expert” and “panel of experts,” emphasizing that these proceedings constitute a specific form of alternative dispute resolution (ADR) tailored to the protection of rights in the digital environment.

Another significant amendment is the expansion of the categories of persons entitled to initiate proceedings. In addition to trademark owners, holders of protected geographical indications are now also entitled to bring domain name disputes. This strengthens the protection of products whose value derives from their geographical origin and reputation, in line with modern European standards governing intellectual property rights.

For companies and other entities operating online, these changes serve as an important reminder to regularly monitor their domain name portfolio and intellectual property rights. Timely registration of relevant domain names, trademark protection, and prompt action in cases of misuse remain the most effective means of preventing the unauthorized use of protected signs in the digital environment.

At the same time, individuals and businesses registering or using domain names should exercise particular caution when selecting a domain name. Registering a domain name that conflicts with the rights of a third party may lead to dispute resolution proceedings, the transfer of the domain name to the rights holder, as well as additional financial and reputational consequences. Conducting a legal assessment of potential conflicts before registering a domain name is therefore an important step in mitigating legal risks.